E-Newsletters
I work with professional service firms to develop effective e-mail newsletters. My approach is based on the concept of nurturing relationships to achieve greater visibility, higher trust and increased sales.
If you're looking for help in launching (or improving) your company's newsletter, take a look at the options below and see which one of these programs has what you're looking for:
The E-Newsletter Turn-Key Program
For well-established solo professionals and small business owners who are expert at what they do, but don't have the time (or interest) in "learning E-Newsletters." More information
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This approach is like taking a trip, with me driving and you relaxing in the back seat.
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The E-Newsletter Hands-On Program
For solo professionals who want someone by their side as they learn to create and manage an effective E-Newsletter. More information
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This approach is like taking a trip, with you driving, and me sitting next to you along the way.
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The E-Newsletter Jump-start Program
For solo professionals who want to make sure they avoid mistakes and head off in the right direction, but to then work by themselves and at their own pace. More information
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This approach is like the two of us having lunch together before you leave on your trip.
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The E-Newsletter System™
For solo professionals who want information and examples, but intend to work by themselves and at their own pace. More information
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This approach is like buying a detailed instruction manual and set of maps before going on your trip.
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The E-Newsletter Assessment
For the company or individual with an existing, but underperforming E-Newsletter. A top down evaluation of what's working and what isn't. More information
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This approach is like the two of us discussing past trips you've taken, and me offering specific
suggestions for
improvement.
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The E-Newsletter Turn-Key Program
For well-established solo professionals and small business owners who are expert at what they do, but don't have the time (or interest) in "learning E-Newsletters."
This two-month program includes. . .
- Scheduled one-on-one meetings with me
- Development of a written, comprehensive, E-Newsletter action plan
- Co-development (with you) of all content
- A professional, customized design and template
- Customized set-up of a newsletter delivery system
- Hands-on project management through newsletter launch
- Unlimited e-mail and phone interaction with me
- A copy of the E-Newsletter System™
- Optional, ongoing, monthly support and coaching from me
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The E-Newsletter Hands-On Program
For solo professionals who want someone by their side as they learn to create and manage an effective E-Newsletter.
This three-month program includes. . .
- A pre-work questionnaire about your business
- Scheduled weekly phone calls with me
- Unlimited e-mail and phone interaction with me during the week
- A copy of the E-Newsletter System™
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The E-Newsletter Jump Start Program
For solo professionals who want to make sure they avoid mistakes and head off in the right direction, but to then work by themselves and at their own pace.
This program includes. . .
- A pre-work questionnaire about your business
- A two-hour phone call with me
- A copy of the E-Newsletter System™
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The E-Newsletter Assessment
For the company or individual with an existing, but underperforming E-Newsletter. A top down evaluation of what's working and what isn't.
This program includes. . .
- A pre-work questionnaire about your business
- A one hour preliminary phone call with me
- A review of past newsletter samples
- A written, customized, comprehensive assessment of your E-Newsletter
- A one hour follow-up phone call with me
- E-mail follow-up after your changes have been implemented
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